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Top stories this week
- To be the most trusted pregnancy and baby site (birth to 2 years) on the web.
- To provide the information moms want – the way they want it: 30-second quick hits, in-depth articles, expert Q & As
- To be a valuable planning resource where new moms can create and store information, such as checklists, birth plans and baby milestones.
- To provide detailed maps of the best baby spots in cities across North America – from where to go to nurse or do a quick diaper change to the best baby-friendly places to eat, shop and play.
- To give back through causes that support women and children globally.
- To create a child-friendly workplace that supports families and is mindful of the environment.
We’re professional journalists and new moms who know what it’s like to need answers in a hurry. And not just any old answers, either. All the articles at Just the Facts, Baby contain the latest, most reliable information gathered from top experts across North America. For moms who need those facts fast, we provide 30-second quick hits–they’re literally “just the facts.” These are followed by more detailed articles, with topics ranging from fitness and nutrition to mom and baby health.
We also give new moms an array of interactive planning tools, expert Q & As and printable city maps to help them find the hippest and most convenient baby spots in town. Just the Facts, Baby is the only site that gives moms at-a-glance access to baby-friendly restaurants, stores, breastfeeding and change areas. Well-researched, reliable information, 30-second overviews, planning tools and the ultimate city guide–all the facts you need to make the most of mom-hood.
The Founders and Editors
Sydney Loney
Sydney put a hard-earned English degree to use selling ski jackets and hiking boots before enrolling in a post-graduate journalism program. That second degree not only looked cool in the frame her mom bought, but it launched Sydney’s career as an international writer and editor for a variety of women’s magazines. She’s penned elucidating prose on everything from fashionable footwear to gossipy celeb profiles, but her focus has tended toward health, fitness, nutrition and parenting. When she’s not working, Sydney reads, rides horses and explores the world with her son, Charlie.
Nancy Ripton
A Bachelor of Science in Geography led Nancy to Central America where she honed her Spanish skills while collecting rainwater for Costa Rica’s National Meteorology Institute. Then, after a brief stint working at an oil company in Calgary, she moved to Toronto to complete a journalism program while managing the fitness and personal training programs at a downtown gym. After graduation, Nancy combined her love of health and writing as editor-in-chief of Oxygen women’s fitness. For the past two years, she has worked as a freelance writer and is a regular contributor to Fit Pregnancy and Pregnancy magazines. When she’s not researching and writing about the latest health and baby trends, Nancy runs, plans her next holiday destination and hangs out with her son, Bode.
